Wonder - a virtual meeting platform - has a mission: to give the world a space where groups can meet and talk. To that end, they needed a website that stood out from their competitors and quickly highlighted to users their strengths.
With this site, our approach was to add animation to highlight the features of their services as well as to keep design clean and uncluttered so that the message is not lost in translation.
The client’s mandate was clear: keep it simple and keep it fun. With that in mind, we maximised the use of white space, ensured single concepts were in view at any time and selected images and videos to match their preferred tone.
We used scroll into view interactions to animate representations of their features. This helps communicate concepts without the clutter of video or straight product screenshots.
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